The Forecast Report in the Ads Manager is a tool that predicts the estimated results of an ad campaign based on past performance data and current campaign settings.
Unlock the power of predictive data with FRAMEN Ads Manager's Forecast Report feature. Agencies and advertisers alike need a deep understanding of campaign performance before launch, and our feature delivers. Get valuable insights into key performance indicators like estimated Impressions, Spots, Screens, Frequency, Share of Voice, and the number of locations your ad will run.
Data-driven insights and selling points ahead of booking can help convince clients to invest their advertising budget wisely, while also reducing the effort required from agencies.
Take the guesswork out of creative design by visualizing your creatives on representative screens of selected venue types. This can help to reduce psychological barriers for those new to DOOH and ensure creative elements like font size and background images are the right fit.
Elevate your data-driven decision-making with FRAMEN Ads Manager's Forecast Report feature - take a look at the benefits:
-
Plan and set realistic campaign goals: By providing an estimate of reach, cost and engagement metrics, the forecast report helps advertisers set realistic goals for their campaigns and adjust their budgets accordingly.
-
Make informed decisions about targeting and placement: By giving advertisers an idea of how their ads are likely to perform based on their target audience and placement choices, the forecast report enables them to make informed decisions about optimizing their campaigns.
-
Monitor campaign performance: The forecast report provides a snapshot of how an ad campaign is likely to perform over a certain period, allowing advertisers to monitor their campaigns and make adjustments as needed.
-
Optimise budgets: By showing the estimated cost of an ad campaign, the forecast report helps advertisers optimize their budgets and allocate resources more efficiently.
Overall, the forecast report feature of the FRAMEN Ads Manager is a valuable tool that provides insights and helps advertisers make informed decisions to improve the performance of their ad campaigns.