Reach Executives, Entrepreneurs, Freelancers, Digital nomads and Academics in Coworking spaces all over the world.
👥 Who?
Coworking spaces attract a lot of SMEs among a diverse range of individuals, including freelancers, entrepreneurs, academics and remote workers who are seeking a change of scenery and the opportunity to collaborate and network with like-minded individuals who are first movers, early adopters, open-minded towards new technology and services, have cosmopolitical thoughts, and primarily come from urban environments. Additionally, traditional companies are increasingly embracing the trend and providing flexible work environments for their employees in coworking spaces.
With the use of FRAMEN, companies can also advertise their products or services on screens within the coworking space, reaching a diverse and engaged audience. This presents a unique opportunity for businesses to connect with potential customers, partners, and collaborators in a targeted and effective way.
⏰ When?
Peak hours in coworking spaces can vary depending on the location and specific facility, but generally they tend to be during traditional business hours, such as 9 am to 5 pm. However, some coworking spaces may have different peak hours depending on the type of business they cater to. For example, a space that caters to a mostly remote work audience may see more activity during the traditional work hours while a space that caters to creatives may see more activity during the evening and weekends. Additionally, it can also depend on the location of the space, for example, a space in a city center may see more activity during the traditional work hours because of the proximity to other businesses and public transportation. In the following graphic you can see the effect of high traffic times on available impressions:
Nice to know: Get high ad visibility at the start and end of the work day or during lunchtime.
🤔 How?
Based on a brand lift study we figured out that you can increase your brand awareness up to 73% in coworking spaces. With the right creatives and campaign messaging you can take your brand to the next level. Learn more about the right campaign set up here.
👀 Where?
Mainly brands such as WeWork and mindspace, with a growing number of local brands. See all of our coworking spaces in our Ads Manager.