Reach Automobile owners, Families, Travellers, Couples and Students at Gas Stations.
👥 Who?
The audience at gas stations is diverse, and typically includes drivers of cars, trucks and motorcycles, who need to refuel their vehicles. Fuel stations located on highways or other heavily-traveled roads may attract a higher volume of transient customers, while those located in more residential areas may attract a more local clientele. Some gas stations are also convenience stores, and they may attract customers looking for snacks, drinks, or other convenience items. Some gas stations also provide services such as car washing and oil changes, which can attract additional customers. In general, the audience at gas stations is made up of anyone who needs to refuel their vehicle, purchase convenience items, or access other services provided by the gas station.
⏰ When?
Peak hours at fuel stations can vary depending on the location and type of gas station, but generally they tend to be during the morning and evening rush hours, when people are commuting to and from work or school. Additionally, they can also be during the weekends and holidays, when people are more likely to be traveling. Gas stations located near popular tourist destinations may also experience peak hours during the summer months or other peak travel seasons. Gas stations located on highways or other heavily-traveled roads may see more activity throughout the day, as these tend to attract a higher volume of transient customers who are passing through. Some gas stations also have different peak hours depending on their services, for example, gas stations that provide car washing services may see more activity during the weekend.
🤔 How?
Based on a brand lift study we figured out that every single person has 4 times average screen view time while fueling up. Gain access to an audience that owns automobiles. With the right creatives and campaign messaging you can take your brand to the next level. Learn more about the right campaign set up here.
👀 Where?
Mainly brands such as Shell, with a growing number of local brands. See all of our fuel stations in our Ads Manager.